Project Maa — Now Live in Odisha

The Soil Carbon Passport™ for Every Farm

Unlocking carbon credits, climate adaptation intelligence, and enterprise Scope 3 solutions through biochar and AI — starting with 10 farmers, 2 acres, and a mission to honour the soil.

18t
Biochar deployed in pilot
100K+
Target farmers by Year 4
500K
Tons CO₂e removed annually
$1B+
Target valuation Year 5
Soil Carbon Intelligence Biochar Infrastructure Climate Adaptation Farm Digital Twins Scope 3 Traceability Carbon MRV Platform Soil Carbon Intelligence Biochar Infrastructure Climate Adaptation Farm Digital Twins Scope 3 Traceability Carbon MRV Platform

Healing the mother that feeds us all

In Odisha, "Maa" means mother. Soil is that mother — depleted, eroding, starved of carbon. NZLOOP restores her through biochar, AI, and the world's most comprehensive soil intelligence network.

  • 🌍

    Farmers first

    Smallholders gain +$500 additional annual profit through yield gains, fertilizer savings, and carbon credit income.

  • 🏢

    Enterprise ready

    Food companies and banks get verified Scope 3 data, climate risk scores, and permanent carbon removal credits.

  • 🌱

    Data-driven permanence

    Six proprietary databases create an unassailable moat after 100,000 farms — no competitor can replicate it.

"Soil is like a mother."

She holds water, feeds the family, absorbs hardship, and gives without asking. But she is tired — depleted of carbon, dry, eroding. At NZLOOP, we believe the first step to healing agriculture is honouring the mother. Project Maa is that step.

UK + India
NZLOOP Ltd + NZloop Solutions

From biochar wedge to global infrastructure

Three phases of platform evolution, each building on proprietary data and network effects.

Now — Phase 1

Biochar Intelligence Platform

Farmer registration, farm mapping, soil analysis, biochar prescription, and farmer dashboard. We prove the model on 10 farmers before scaling to thousands.

Months 0–12

Soil Carbon Intelligence + Carbon Passport™

Before/after biochar impact verification, carbon methodology approved by Puro.earth or Verra, first credits issued. The Soil Carbon Passport™ goes live for each farm.

Months 12–36

Climate Adaptation & Carbon Infrastructure

Farm Climate Risk Score, Scope 3 Intelligence Platform for food companies, AI Agronomist, carbon finance. The infrastructure layer for global agricultural soil carbon.

Months 36–60

Six databases no competitor can replicate

After 100,000 farms, these interconnected databases require years and billions to recreate. This is the infrastructure that creates the billion-dollar outcome.

01

Soil Intelligence Database

Millions of soil samples — texture, pH, organic carbon, microbial activity across climate zones and crop types.

Core to Carbon Passport™
02

Biochar Performance Database

Empirical data on which biochar formulations work on which soil, crop, and climate combinations.

Licensed to producers
03

Carbon Sequestration Database

Measured carbon removal by soil type, crop, climate regime, and biochar variant for accurate credit pricing.

Carbon credit pricing
04

Farm Digital Twin Network

Dynamic digital replicas of each farm running real-time carbon and yield simulations for predictive agronomy.

Enterprise SaaS
05

Climate Risk Database

Farm-level drought, flood, heat stress, and water stress predictions — the foundation of our insurance and banking APIs.

Insurance & banking API
06

Agricultural Outcome Database

Yield before/after biochar, fertilizer reduction, water savings, and profit increases — proven ROI for enterprise buyers.

Investor reporting

Every farm makes the network smarter

A self-reinforcing loop: more farms improve the AI, better AI attracts more farmers, stronger data increases enterprise value.

1

Farmer registers & soil is tested

Baseline data enters all six databases simultaneously.

2

AI prescribes optimal biochar

Recommendations improve with every new farm in the system.

3

Yields rise, carbon increases

Before/after outcomes feed back into the sequestration database.

4

Credits issued, enterprises pay

Revenue flows to farmers and funds further platform expansion.

5

More farmers join

Network value compounds — the flywheel accelerates.

🌱 AI CORE
☀️

The pilot that proves everything

Nabarangpur district, Odisha. 10 smallholder farmers. 2 acres. 18 tons of biochar. Hard data in 12 months.

"No one believes 5,000 farmers on day one. They believe 10 farmers, 2 acres, hard data from Project Maa."
— NZLOOP founding principle

By Month 12 we will have proven: soil organic carbon increase, yield improvement, water retention gains, farmer willingness to adopt, and carbon methodology approved by Puro.earth or Verra. First credits issued by Month 18–24.

10
Smallholder farmers
2 ac
Control vs biochar plots
18t
Biochar applied
45t
CO₂e to be removed
M0

Baseline soil tests

ICAR-NBSS&LUP lab

M3

First re-test

Early carbon signals

M6

Yield data in

Harvest outcomes

M12

Methodology filed

Puro.earth / Verra

M18

First credits issued

Revenue begins

Numbers that matter beyond the cap table

The business case and the human case are the same story.

👩‍🌾
+$500
Additional annual profit per smallholder farmer
🌾
+30%
Average yield increase with biochar application
💧
-20%
Reduction in fertilizer costs per hectare
🌍
$50M
Additional income into rural communities at 100K farmers

The Scope 3 intelligence platform food companies need

80–90% of food company emissions come from agriculture. We make those emissions traceable, verifiable, and reducible.

🗺️

Supplier mapping

Link farm-level carbon data directly to your corporate supply chain, reaching smallholders in India and beyond.

Verified regenerative ag evidence

Biochar adoption rates, soil carbon gains, and yield improvements — audit-ready and blockchain-certifiable.

📊

Emissions reduction claims

Verified permanent carbon removal credits via Puro.earth or Verra methodology — ready for TCFD and SBTi reporting.

🌦️

Farm Climate Risk Score

Drought, flood, heat stress, and water stress scores per farm — critical for insurance underwriting and agricultural finance.

Target enterprise customers

  • Global food companies (Nestlé, Unilever, PepsiCo, Mars)
  • Indian agribusiness (Britannia, ITC)
  • Agricultural banks (SBI, ICICI)
  • Reinsurance & climate risk (HDFC Ergo)
  • Carbon buyers & climate funds
  • Beverage companies with water exposure
$1M+/year
Potential from a single food company with 100,000 sourcing farms

Six revenue streams, one platform

Targeting $11–22M revenue by Year 3, scaling to $50M+ at 50%+ gross margins with 100,000 farmers.

🪙

Carbon credit trading

15% fee on biochar carbon credits sold to global buyers via Puro.earth and Verra.

$5–10M Year 3 target
🪪

Soil Carbon Passport™ API

License the passport to banks, insurers, and food companies for underwriting and compliance.

$2–4M Year 3 target
🌦️

Climate Adaptation Intelligence

Farm risk score subscriptions at $0.50–$2/farm/month for insurers and agricultural banks.

$1–2M Year 3 target
🏢

Scope 3 Intelligence Platform

Annual enterprise subscriptions for food companies needing traceable supply chain carbon data.

$1–3M Year 3 target
🌿

Biochar as a Service

Farmers pay via crop output or carbon share — zero upfront cost, maximum adoption.

$1–2M Year 3 target
🤖

AI Agronomy API

License precision agronomy recommendations to agribusinesses and input companies.

$1M Year 3 target

Ready to honour the mother and build the future of soil?

Whether you're a farmer, enterprise, investor, or partner — there's a role for you in the Soil Carbon Passport™ network.

Pre-seed raise: $2M | UK parent + India subsidiary | Puro.earth & Verra registered